Former Gucci designer Tom Ford will open his first stand-alone British store in London's Knightsbridge.
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| Tom Ford at the 2012 Met Gala Photo: EPA |
Tom Ford's first British boutique on London's affluent Sloane Street will take up 8,000 sq ft store and will stock his eponymous label, which is currently available at Harrods, Harvey Nichols and Selfridges, report The Sunday Times.
Ford made his return to womenswear design in September 2010, following a six-year break in which he focused on his Oscar-nominated directorial debut, A Single Man . Prior to that he helmed Gucci and Yves Saint Laurent, both of which he is credited with turning into the must-have brands they are today.
He has eschewed press coverage - particularly of the online variety - at the catwalk shows for his brand, telling WWD in 2010: "I don't get the need for this immediacy. In fact, I think it's bad. The way the system works now, you see the clothes, within an hour or so they're online, the world sees them. They don't get to a store for six months. The next week, young celebrity girls are wearing them on red carpets. They're in every magazine. The customer is bored with those clothes by the time they get to the store. They're overexposed, you're tired of them, they've lost their freshness."
Do you agree with Tom Ford our dear readers??
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